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SIMS celebrates Africa’s longest Samsung partnership

Foremost consumer electronics company in Nigeria, SIMS Nigeria Limited announced its 30-year anniversary as a trusted partner to Samsung.

For three decades, Samsung has delivered premium quality consumer electronics through Sims (which happens to be the longest consumer electronics partnership in Africa).

Established in 1987, SIMS has continuously evolved to meet the ever-changing needs of the industry. As a pioneer in the consumer electronics industry, SIMS has the interest of her customers at heart and is poised to always deliver exceptional, premium, durable and classy products.

The company has delivered incomparable products that exceed her numerous customers’ expectations by leveraging quality products and technology from Samsung. SIMS takes immense pride in its ability to combine creativity with efficiency by blending cutting-edge technology, streamlined workflow and a deep understanding of its customers’ unique requirements.

Briefing newsmen at the flag off of the event tagged: Samsung/SIMS 30 years of continuous partnership, the Executive Director of Corporate Services, Mr. Fab Uzor said: “Our 30 years with Samsung is a significant milestone for SIMS. We are grateful to Samsung, our customers and employees for their unwavering support and trust throughout this incredible journey.

“As we look to the future, we are excited to announce that SIMS will always deliver all tech-driven and eco-friendly products by Samsung to all our numerous customers. This event will last for 6 days, from 4th – 9th September, 2023”.

As part of the 30th anniversary celebrations, customers will be saving up to 30% on all Samsung products purchased at SIMS digital centres nationwide.